Friday 30 October 2009

Fashion Show Season is in


The last two months have been an exciting one for the SXS team in fashion show production and design.

As ever the demands and expectations of clients have been high. In particular clients are looking for ways of making the overall aesthetic of their shows better. Afterall, they are selling an aesthetic product to design-conscious customers.

This year has seen the SXS team develop new ways of making our shows look immaculate. Our philiosophy is that clients want the effect of the equipment, not to be able to see the equipment.

In particular, we have been using innovative cable-management techniques that ensure that all cables are completely inivisible.

Further, this season has seen the manufacture of much custom set to hide lighting and rigging.

When working in flagship retail units on Regent Street and Old Bond street these new techniques have satisfied clients visual requirements.

We have used these techniques in environments including Swaovski's and Ermenegildo Zegna's flagship stores in London

We look forward to developing many new techniques to deliver a better service to our clients.

Please take a look at our fashion show lighting website here.